At RedBook, we rely on data-driven insights to uncover the true influence of brand recognition on vehicle values. The Marque Equity Index (MEI) captures the "essence" of a brand's pricing power in the marketplace, find out how.

Over the last decade, the cost structure of Battery Electric Vehicles (BEV) has undergone a fundamental transformation, driven by advancements in technology

Offering valuable access to the latest trends and data shaping the automotive industry, helping businesses stay ahead in an ever-evolving market.

With used prices now at 123% of January 2020 levels, will their downward trajectory continue at the same rate and which segments are most impacted and why? 

With MG's bold $30,990 drive away offer on the awarded MG4 EV, we thought we take another look at the rise in special offer activity at present.

Why have BEV retained values dropped faster than other new energy vehicles, particularly since late 2022?

At the midpoint of 2024 & +9.3% on last year's record new car market, is it good times for all or are there some concerning underlying trends to be aware of.

Plug-In Hybrid Electric Vehicles (PHEV) are making waves right now, up a huge 130% on PYTD. Is all the buzz linked to special government incentives or are Australian's embracing this powertrain for other reasons.

The motorbike Rego to ID solution makes getting a detailed make, model, year, variant, a seamless, efficient and most importantly accurate process.

New vehicle intenders are increasingly searching for transparency associated with keeping a car on the road over its life. With the average car being over 10 years old in Australia¹ evaluating and comparing cars as part of your research journey just became a whole lot easier.